MozBar is a Windows program available as a browser extension that provides robust SEO tools for analyzing websites. With detailed insights into page and domain authority, marketers can improve the performance of their sites.
Metrics
It is possible to view essential SEO metrics, such as DA and PA directly within search engine results pages. Users are able to identify high-ranking competitors and evaluate the strength of websites at a glance.
Additionally, the app is suitable for looking at on-page elements like meta tags, headings and content structure. You can also analyze link profiles, categorizing URLs as internal, external, followed or no-followed, aiding in backlink strategies and website audits.
Keywords
Integration with keyword research tools allows you to check search performance and difficulty. You can overlay data on SERPs, allowing quick evaluation of potential worlds for ranking opportunities.
There are customizable search profiles based on country, region or city. It is possible to see localized rankings and optimize websites for specific target audiences. And last but not least, you can export data from this app, including SERP analysis and link metrics, for comprehensive reporting.
Features
- available only on Chrome;
- provides SEO metrics like DA and PA;
- users can analyze on-page elements and link profiles;
- there is integrated keyword research for performance tracking;
- free to download and use;
- compatible with modern Windows versions.